NXS: Axalta to Sponsor Regan Smith at Phoenix International Raceway

JR Motorsports announced on Thursday, March 5th that Axalta Coating Systems will be the primary sponsor on Regan Smith’s No. 7 Chevrolet for the NASCAR XFINITY race at Phoenix International Raceway later this month. Axalta is sponsoring the race, with the event being called the Axalta Faster. Tougher. Brighter. 200. 

“Axalta has been a valued part of our championship organization almost from the very beginning, and we are pleased to have Regan and the rest of the No. 7 team in Cromax colors at Phoenix,” Kelley Earnhardt Miller, co-owner and general manager of JR Motorsports, said. “This is an excellent opportunity to further showcase Axalta’s industry-leading products on our race cars.”

Axalta has been an associate partner of JR Motorsports since 2008 and is the team’s official paint supplier. They have been featured as the primary sponsor on Jeff Gordon’s No. 24 Sprint Cup Series entry for Hendrick Motorsports over the years, and notably, Rick Hendrick is a part owner of JRM.

“We are thrilled to support Regan Smith and the No. 7 XFINITY team in Phoenix, as we celebrate our Industrial Coatings business and our Cromax® paint brand,” Nigel Budden, Axalta vice president and head of its North America business, commented. “As a paint supplier, our growing relationship with JR Motorsports is exciting.  Our presence in this race as the title sponsor exemplifies how we are Faster. Tougher. Brighter.”

Smith enters his third season with JR Motorsports, following a second place finish in points last season. In four starts for the team at Phoenix, Smith holds one top-five and three top-10 finishes.