As part of the partnership, the U.S. Air Force will remain an associate partner on the historic No. 43 for the entirety of the 2014 season. The Air Force will continue their experiential marketing at NASCAR races, bringing the No. 43 U.S. Air Force Ford show car and “Hangar 43” interactive display to environments where recruiters can connect with young adults. It will also continue to hold swear-in ceremonies of Airmen in the Delayed Entry Program at NASCAR Sprint Cup Series races, giving fans an up-close, in-person look at the moment when groups of young Americans commit themselves to serving their country.
Proving a great fit for the U.S. Air Force, Almirola was born on Eglin Air Force base in Florida while his dad served in the Air Force and appreciates the partnership and what it means for the Air Force.
“I am so proud to be able to work with the Air Force,” Almirola said. “Growing up with a dad that served helps me to appreciate what the men and women in the Air Force do for us. They are the reason we are able to race each weekend.”
“To be a part of the DEPper swear-ins on race weekends is such an honor,” he continued. “To look into those faces and know how important the promise the young men and women are making and see their bright future never gets old. Walking around ‘Hangar 43’ reinforces the parallels of technology in NASCAR and in the Air Force. It’s cool to see fans walk through and make that connection.”
This season marks the Air Force’s 14th season in NASCAR and sixth consecutive with Richard Petty Motorsports.
“The Air Force is excited to partner with Richard Petty Motorsports again in 2014, for the sixth consecutive season,” said Col. Marcus Johnson, Air Force Recruiting Service Strategic Marketing Division chief. “The combination of Aric Almirola and the No. 43 provides a sponsorship opportunity that reflects Air Force core values and has a positive impact on generating public awareness about the Air Force, its people and mission. It’s also a great way to highlight the connection between our Air Force mission and the science, technology, engineering and math principles that play a major role in NASCAR.”
About Richard Petty Motorsports
A performance and marketing driven company, Richard Petty Motorsports, co-owned by NASCAR Hall of Famer Richard Petty and successful business entrepreneurs Andrew Murstein and Douglas Bergeron, is one of the most recognized brands in all of motorsports. With a history of over 200 wins and business partnerships with national and global leaders, today the race operation fields two teams in competition in the NASCAR Sprint Cup Series. Aric Almirola pilots the famous No. 43 Ford Fusion with primary partners Smithfield Foods, U.S. Air Force, STP, Strike Ten Entertainment and Fresh From Florida, and Marcos Ambrose drives the No. 9 machine with primary partners STANLEY, DEWALT, Mac Tools and Twisted Tea. In addition, Dakoda Armstrong wheels the No. 43 WinField Ford Mustang full-time in the NASCAR Nationwide Series. The team is headquartered in Concord, N.C.