Photo Credit: Noel Lanier
With the doors closing to Michael Waltrip Racing, there’s curiosity as to where the drivers, crew member and sponsors will go for 2016. Aaron’s, who has been a partner of Michael Waltrip’s for a long period of time, released a statement on Thursday, September 17, stating that they will not be partaking in any NASCAR sponsorship in 2016.
“We have decided to take some time off from a team sponsorship for the 2016 season. The NASCAR fan base is an important audience for us and we have built substantial equity over the past 15 years. We are exploring creative ways to continue to participate in the sport in 2016 including media, brand relationships and track activation.”
