34 Scheme Promotes National Root Beer Float Day

A&W® Offers Free Floats, Encourages Donations to Wounded Warrior Project®

The campaign, which benefits Wounded Warrior Project (WWP), will be promoted on Ragan’s No. 34 Ford for the upcoming Pocono Raceway weekend.  The simple message: Visit any participating A&W restaurant on Aug. 6 between 2 p.m. and closing time and receive one small Root Beer Float free of charge upon request. In return, guests will be encouraged to make a donation to WWP. Donors will be able to give directly at participating restaurants or online at www.rootbeerfloatday.com.

WWP serves 50,000 injured veterans and nearly 7,000 family members through its unique 20 programs and services.  During the 2013 celebration of National Root Beer Float Day, A&W Restaurants donated more than $100,000 to WWP and hopes to increase this level of giving this year and in years to come.

Front Row Motorsports is proud to promote the cause to the NASCAR audience.

“Absolutely, we’re happy to do our part to encourage helping our injured veterans,” Ragan said. “You can’t get much more American than an old-fashioned root beer float, and you can help some deserving folks by going to get one for free at A&W on Aug. 6 and then paying it forward with a few dollars to Wounded Warrior Project.”

Pocono Raceway was the site of Ragan’s best season-to-date finish on June 8, when he crossed the line in 18^th. The driver also has a top-five finish at the triangular track in his Sprint Cup career.

Sunday’s 400-mile race will air live on ESPN at 1 p.m. ET.
About Front Row Motorsports:

Front Row Motorsports is a race-winning organization competing in the NASCAR’s premier Sprint Cup Series, fielding the No. 34 of David Ragan and the No. 38 of David Gilliland.  The team is owned by Bob Jenkins and is headquartered just outside of Charlotte, N.C.  FRM was named to INC Magazine’s “INC 5000” list in 2012, recognizing the 5,000 fastest-growing private companies in the U.S. The team’s partnership base is representative of more than $200 billion of the U.S. economy and includes organizations such as Ford Motor Company, CSX Transportation, Love’s Travel Stops, Farm Rich, Taco Bell, Long John Silver’s and A&W Restaurants. Visit teamfrm.com.

About A&W:

Founded in 1919 by Roy Allen, A&W is the oldest franchise restaurant company. Allen used a formula purchased from an Arizona pharmacist, which consisted of a unique blend of juices from 16 herbs, spices, barks, and berries. Allen sold the cold, creamy root beer for a nickel a mug on a downtown corner in Lodi, CA. The venue proved so popular that the company expanded to four sites and the concession evolved into a “drive-in.” Allen approached employee Frank Wright and the two formed a partnership which became A&W®. Owned by a partnership of franchisees, the company has 1,100 franchise locations in 10 countries and territories.

About Wounded Warrior Project:

Wounded Warrior Project is recognizing its ten-year anniversary, reflecting on a decade of service and reaffirming its commitment to serving injured veterans for their lifetime. The mission of Wounded Warrior Project® (WWP) is to honor and empower Wounded Warriors. WWP currently serves 50,000 warriors and nearly 7,000 family members through its unique 20 programs and services.  WWP’s purpose is to raise awareness and to enlist the public’s aid for the needs of injured service members, to help injured servicemen and women aid and assist each other, and to provide unique, direct programs and services to meet their needs. WWP is a national organization headquartered in Jacksonville, Florida. To get involved and learn more, visitwoundedwarriorproject.org.