Klixel8 (click-sell-eight) a patented interactive image technology that connects on-screen hot spots to high-resolution images has joined driver Austin Theriault as the primary sponsor on the Brad Keselowski Racing No. 2 F-150 entry at the NASCAR Camping World Truck Series (NCWTS) race May 20th at Charlotte (NC) Motor Speedway.
Klixel8 adds value to team and sponsor campaigns by enabling motorsports fans to interact with branded elements of an interactive image. Viewers engage with an image by selecting products and logos featured on a race vehicle or drivers fire suit and directed to a respective website, store, video or educational content. Klixel8 images can be interacted on most mobile devices and social media channels.
“NASCAR Racing generates spectacular sports imagery. Klixel8 enhances that imagery to allow race fans greater access to information about the driver, the car, sponsors by simply hovering and clicking on areas in an interactive image,” stated Steve Jordan, CEO and co-founder of Klixel8. “The Klixel8 team is thrilled to be partnering with driver Austin Theriault and Brad Keselowski Racing in this weekend’s truck Series race. Klixel8 is a Maine company and Austin Theriault is a very talented Maine driver. We are proud to be onboard with him at Charlotte in the No. 2 Ford,” continued Jordan.
Austin Theriault will be making his second NASCAR Camping World Series Truck start this season after leading 31 laps at the Daytona International Speedway in February.
“Showcasing new technology such as Klixel8 on the racetrack is special to me, but knowing that the company is from my home state of Maine is humbling,” said Theriault. “Not only will Klixel8 be making their first appearance in NASCAR, but I’ll be turning my first laps at the Charlotte Motor Speedway. After so much success in Daytona, I look forward to putting the No. 2 Klixel8 Ford up front in Charlotte.
The North Carolina Education Lottery 200 from the Charlotte Motor Speedway will be live on FS1 at 8 PM Friday, May 20th.
About Klixel8: Klixel8 is a leading provider of interactive image technology for e-commerce, online advertising, blogs, e-books, e-manuals and mobile apps. Its customers use Klixel8 to increase sales and promote brands through ecommerce and social media channels. Applications include publications, education, parts ordering, product promotion and hundreds of other uses. Viewers can zoom and pan on high definition images to purchase multiple products directly from within an image or link to websites, video and special offers. Klixel8 is headquartered in South Portland, Maine. To learn more, visit http://klixel8.com
