Photo Credit: Justin McFarland
Fastenal will continue to be part of Roush Fenway Racing’s future for multiple years as the Sprint Cup Series and XFINITY Series organization announced that the tool brand has signed a multi-year partnership extension.
“To have a company of the caliber of Fastenal recognize the long-term value of a partnership with Roush Fenway, Ricky and the No. 17 team is gratifying for our entire organization,” said Roush Fenway president Steve Newmark. “During our relationship, Fastenal has created and implemented a robust and impactful motorsports marketing program, and we are thrilled to have Fastenal continue to be a key part of the Roush Fenway family now and in the future.”
The partnership includes primary sponsorship of Ricky Stenhouse Jr.’s No. 17 Ford for several races. The brand is currently in the midst of their fifth season with Roush Fenway.
“We are really excited to announce that Fastenal will remain the anchor partner of the No. 17 team for years to come,” said driver Ricky Stenhouse Jr. “Fastenal is a first-class organization with values that align completely with myself and this race team.
“We’ve seen a lot of improvement across the board this year,” added Stenhouse. “We are very happy that Fastenal will continue to be a part of the momentum at Roush Fenway. There has been a lot of hard work and effort put into this team and our goal and expectation is to reward Fastenal with a trip to victory lane and the Chase in the near future.”
Fastenal has been part of the team’s program since beginning to sponsor their XFINITY effort in 2010.
“We are truly looking forward to continuing our partnership with Roush Fenway Racing as the anchor sponsor of the No. 17,” said Fastenal President and CEO Dan Florness. “Ricky has done an excellent job representing our brand – both on and off the track – and we are extremely proud of the relationship we have built with Ricky, Jack Roush and everyone at Roush Fenway Racing.
“Extending our partnership reflects our belief in Roush Fenway Racing. The NASCAR program has helped us grow our business and excite our employees, and we feel a strong connection with the NASCAR community and fan base.”
