TORONTO, ON (CANADA) • Inside Track Communications – publishers of Inside Track Motorsport News, Inside Motorcycles, MX & Off-Road and the producer of the Canadian Motorsports Expo – is now the owner / promoter of the traditional hot rod / classic car / motorsports show held in mid-March at Toronto’s International Centre, adjacent to Toronto’s Pearson Airport.
Known over the years as Motion Custom Car Show, Performance World and most recently MegaSpeed, the new show will be called the MOTORAMA Custom Car & Motorsports Expo. According to International Centre officials, this ‘show weekend’ traditionally attracts tens of thousands of automotive enthusiasts each year.
The inaugural MOTORAMA show will take place March 13, 14 and 15, 2015. It will fill approximately 225,000 square feet of the newly configured Halls 1 and 2 (formerly Halls 1, 2 and 3) at the refurbished International Centre.
MOTORAMA will be a three-day celebration of automotive culture and motorsports, featuring high quality hot rods, custom cars, racing vehicles of all kinds, classics, exotics, trucks, tuners, rat rods and more.
The new show will retain the popular qualities that made the Canadian Motorsports Expo (CME) so successful, and will expand that model out to incorporate all of the other parts of the automotive spectrum that will make up MOTORAMA.
These include: celebrity appearances, interesting and informative seminars and forums, awards ceremonies, car clubs, racetracks and series, showcar prizes, equipment manufacturers and suppliers, collectibles vendors, demonstrations, industry announcements and press conferences, and more.
In addition to the team that produced the CME, MOTORAMA’s management group includes some of the most respected names in the Canadian hot rod and classic car community. As was the case with the CME, MOTORAMA will be promoted via aggressive public relations, advertising and social media campaigns – all starting almost immediately – to let Canadian car and motorsports fans know about the new show.
“We’re honoured that the International Centre has given us the opportunity to assume the reins of their mid-March hot rod and classic car show,” said ITC’s David Weber. “Our goal with MOTORAMA is to restore this show to its past glory, while making sure that Canadian racing has the same high profile that it had at the Canadian Motorsports Expo. For the racing community, the mid-March date is better for them because it’s closer to the start of their season. And we’re looking forward to working with the many individuals and companies that are passionate about hot rods, custom cars, classics, tuners, etc. to make this show the best it’s ever been.”
Stay tuned for more news about MOTORAMA in the coming weeks and months. For info on becoming a show sponsor or exhibitor, please contact us at (416) 962-7223 or email info@motoramashow.com. The show’s website is www.MotoramaShow.com.
ABOUT THE MOTORAMA CUSTOM CAR & MOTORSPORTS EXPO: The inaugural MOTORAMA Custom Car & Motorsports Expo takes place March 13, 14 & 15, 2015 at the International Centre, adjacent to Toronto’s Pearson International Airport. With a footprint of almost a quarter-million square feet, the show will be Canada’s biggest late-winter celebration of automobiles and motorsports. For information about the show, including sponsorship and exhibitor opportunities, schedules and more, call (416) 962-7223, or emailinfo@MotoramaShow.com. The show’s website is located at www.MotoramaShow.com, on Twitter @MotoramaShow, and Facebook at /MotoramaCustomCarAndMotorsportsExpo.
